UPI Performance and Its Impact on Individual Pending
DOI:
https://doi.org/10.65521/ijrdmr.v15i2.3261Keywords:
UPI, Digital Payments, Consumer Behavior, Spending Patterns, Impulse Buying, Financial Technology (FinTech), Cashless Economy, Financial Convenience, India, Digital EconomyAbstract
This study examines the performance of the Unified Payments Interface (UPI) and its impact on individual spending behavior in India. Since its launch in 2016, UPI has emerged as a dominant digital payment system, offering fast, secure, and convenient cashless transactions. The research aims to evaluate UPI’s efficiency in terms of ease of use, speed, reliability, and security, while also analyzing its influence on consumer spending patterns.
The study is based on a descriptive research design, using primary data collected from 154 respondents through a structured questionnaire, along with secondary data from reports and existing literature. Statistical tools such as percentage analysis, Chi-square test, Spearman’s correlation, and regression analysis were applied to understand the relationship between UPI usage and spending behavior.
The findings reveal that UPI is widely accepted and highly preferred due to its convenience and efficiency. However, it has also significantly influenced spending habits, with a majority of users reporting increased expenditure and a rise in impulse purchases. The ease and immediacy of digital payments reduce the psychological barrier associated with cash spending, leading to more frequent and unplanned transactions. At the same time, UPI provides digital records that can support expense tracking and financial management.
The study concludes that while UPI has successfully enhanced financial convenience and accelerated India’s transition towards a digital economy, it also acts as a behavioral driver that encourages higher spending. Therefore, promoting financial awareness and responsible usage is essential to ensure sustainable digital financial practices.
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This work is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.