Salwatkar P, Deshmukh YR. Customer Churn Prediction and Retention Strategies in the Telecom Sector: A Study of Vodafone Idea. IJRDMR [Internet]. 2026 Oct. 6 [cited 2026 Oct. 26];15(2):536-41. Available from: https://journals.mriindia.com/index.php/ijrdmr/article/view/4666