Shereen, T. A. and Yasmeen, F. (2026) “Exploring Emotional Responses of Customer towards AI Enhanced E-Commerce Portals”, International Journal on Research and Development - A Management Review, 15(1), pp. 280–287. Available at: https://journals.mriindia.com/index.php/ijrdmr/article/view/1893 (Accessed: 24 April 2026).