PATIL, Mukesh; SALWATKAR, Pradnya; DESHMUKH, Yash Ravindra. Impact of Social Media Marketing Analytics on Consumer Purchase Intention in E-Commerce. International Journal on Research and Development - A Management Review, [S. l.], v. 15, n. 2, p. 593–597, 2026. DOI: 10.65521/ijrdmr.v15i2.4676. Disponível em: https://journals.mriindia.com/index.php/ijrdmr/article/view/4676. Acesso em: 25 oct. 2026.