EL-MASRY, Indivar. Strategic Marketing in the Platform Economy: A Comprehensive Review. International Journal on Research and Development - A Management Review, [S. l.], v. 12, n. 2, p. 166–170, 2023. Disponível em: https://journals.mriindia.com/index.php/ijrdmr/article/view/1832. Acesso em: 29 apr. 2026.