K, Nusrath; T, Julfar. Machine Learning-Driven Performance Evaluation: Opportunities,BiasRisks, and Implementation in Business Firms. International Journal of Advanced Scientific Research and Engineering Trends, [S. l.], v. 9, n. 11, p. 94–103, 2025. DOI: 10.65521/ijasret.v9i11.1398. Disponível em: https://journals.mriindia.com/index.php/ijasret/article/view/1398. Acesso em: 31 aug. 2026.