MASRY, Fawzia El-. A Comparative Analysis of Data Mining Techniques for Customer Relationship Management . International Journal on Advanced Computer Theory and Engineering, [S. l.], v. 6, n. 1, p. 7–11, 2017. DOI: 10.65521/ijacte.v6i1.4594. Disponível em: https://journals.mriindia.com/index.php/ijacte/article/view/4594. Acesso em: 22 oct. 2026.